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2024 Holly Jolly Happenings!

Your Guide to this Season's Festivities in Historic Downtown Livermore!

Sleigh what?! Get ready to unwrap a festive lineup of holiday happenings downtown!  Hop on the Holly Jolly Trolley shuttle, swing by our downtown mini golf course, enjoy the parade, explore the holiday village, and so much more! There’s snow place like Livermore for the holidays!

We are so excited to announce this year's downtown holiday plan! This year we are kicking our holiday spirit up a notch and we can't wait for you all to experience the magic of downtown during the holidays!

Scroll down for more merriment and links to all the fun details!

Nov 1st - December 31st  -  “Holiday Spirit Mini-Grant” Program

A mini-grant program supporting Livermore Downtown Businesses. Livermore Downtown Inc, in partnership with the City of Livermore is providing $300 grants to businesses in the downtown core to decorate their storefronts, creating a festive and vibrant downtown to attract holiday visitors and locals, providing an economic boost. Visitors can have a fun stroll through downtown, exploring decorated storefronts with displays that will be lit up for all to enjoy!

Nov 1st - “Gift Livermore” - Holiday Gift Card Launches

“Gift Livermore” is a community gift card program where shoppers will be able to purchase a gift card online that can be redeemed at any of our participating downtown locations! Livermore Downtown Inc, with support from the City of Livermore will be offering an incentive “Bonus Gift Card” while supplies last. Bonus gift cards are as follows: Buy a $25 gift card, get an additional $12.50 bonus gift card.  Buy a $50 gift card, get an additional $25 bonus gift card. Buy a $100 gift card, get an additional $50 bonus gift card. Buy a $200 gift card, get an additional $100 bonus gift card. In an effort to encourage shoppers to reinvest funds immediately, providing an immediate positive economic impact to our downtown family of businesses, the bonus gift card expires January 31, 2025. The regular gift card will not have an expiration date.

Dec 1st - Jan 5th - “Holly Jolly Trolley” - Daily Service runs from 11:30am - 4:30pm 

FREE Holiday-themed shuttle service throughout downtown. This Hop on, hop off, looped service will stop at various locations throughout downtown, encouraging shoppers and diners to park in the Maple Street and I Street garages and then hop on a shuttle to explore downtown. (excludes Dec 7, Dec 25, Jan 1) . The shuttle will have “jingle bells” on board for children to ring in the holidays while riding! 

STAY TUNED FOR SHUTTLE ROUTE AND DETAILS - ANNOUNCING SOON!

November 23rd - Jan 5th - “Putters Holiday Pop-Up” at The Lot on First

Historic Downtown Livermore will play host to Putters Holiday Pop-Up, a hand-made, holiday-themed mini golf course. The course will operate out of  “The Lot on First” at 2047 First Street, right in the heart of Downtown Livermore and will feature holiday decor and lights. 

Hours of operation vary and are subject to change. Closed for inclement weather. Click the above link for a full Holiday schedule.

11/30, 12/7 & 12/14 - Wingen Wonderland! - 50 S Livermore Ave


All season long, Wingen Bakery is hosting their official holiday vendor market at the bakery called "Wingen Wonderland". This is a 3-week series on Saturdays following Thanksgiving. Come
shop local for the holidays and enjoy festive snacks and beverages. They've
added a few more vendors to the list like Happy Acre Farm, Wise Cactus Candle &
Maeve Permanent Jewelry. This event is free to the public, just show up and shop!

Dec 1st – December 31st – “Miracle” Pop-Up at Flag Pole Plaza

The J Block businesses, The Fat Pigeon and Demitri’s Taverna will be hosting a “Miracle” Pop-up that will feature a fully immersive, decorative display that visitors can walk through, dine in and take free photos with Santa in! This will take place at Livermore, Flag Pole Plaza through the month of December.

Dec 6th - “Holiday Village at Carnegie Park” -  Carnegie Park.  4-8pm

Carnegie Park transforms into a twinkly holiday village featuring local makers, vendors, local Livermore mulled wine, FREE photos with Santa, roaming holiday characters (including the gingerbread girl and the candy cane character), holiday carolers, holiday music, festive food faire, FREE hot cocoa, holiday champagne pop-up, local craft beer and more! Like a holiday movie experience, but in real life!

Dec 7th -  Holiday Sights & Sounds Parade and Annual Tree Lighting - Downtown Livermore - 6pm

Historic Downtown Livermore will host their annual Holiday Parade and Tree Lighting. Livermore Valley Joint Unified School District students will lead caroling on the main stage as Santa himself joins us and the mayor for the countdown as we light our interactive, musical holiday tree!

Dec 14th & Dec 21st - Roaming Holiday Carolers - Downtown Livermore - 12pm-2pm

Visit Historic Downtown Livermore to shop, dine and explore while experiencing holiday carolers who will be roaming downtown filling the community with holiday spirit and joy!

For a list of all of our partner events, visit our event calendar here!